Sponsorship Opportunities
The Animal Welfare League of Alexandria’s Paws in the Park brings together thousands of animal-lovers and their families for a super fun community event with delicious local food and drink, entertainment, an interactive Family Fun Tent and of course, Rescue Row featuring many of the area’s animal rescue groups and their adoptable animals.
Sponsorship of AWLA’s Paws in the Park not only provides businesses with access to AWLA’s 40,000+ loyal fans and supporters, it also helps fund one of the hardest working animal welfare nonprofits in the country.
In addition, in 2024, Paws in the Park was featured in The Zebra, Alexandria Times, Alexandria Gazette, Old Town Crier, Alexandria Living Magazine, The Patch, Northern Virginia Magazine and VIP Alexandria Magazine. The event was also highlighted on Overheard DC, The Scout Guide, DC News Now, Fox 5 DC, WUSA9, WJLA’s Good Morning Washington and more.
Ready to sponsor this fantastic community event?
For more information or to secure your Paws in the Park sponsorship, contact Megan Hess at paws@AlexandriaAnimals.org or 703-746-5662.
Title - $30,000 - Thank you, Amazon!
Your company will be the hero of the day bringing fun, entertainment, food and drink, and most of all building community with animal-lovers and their families. Thousands of attendees will know that the AWLA’s Paws in the Park could not have happened without your support. Click below to see full sponsor benefits:
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As part of this sponsorship, your business will receive:
Premier logo or mention on all digital and print Paws in the Park marketing, including social media, flyers, press releases, event webpage, email communications and event signage.
Billing as “AWLA’s Paws in the Park sponsored by <your business>.”
Social media post highlighting your business and its support of the AWLA and Paws in the Park.
Your business logo on Paws in Park swag bag and opportunity to provide a promotional item to be included in the Paws in the Park swag bag.
Speaking role on stage during the Paws in the Park entertainment program.
Opportunity to host a Paws in the Park Party Tent.
Park - $15,000
The park is just as integral as the paws! Beautiful Oronoco Bay Park is the perfect home for Paws in the Park. It offers plenty of green space for our vendors, adoptable animals, and guests to enjoy a gorgeous waterfront day while in the company of animal-loving friends. The Park sponsor is integral in allowing us to fence in the whole park so that humans can roam freely with their libations.
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As part of this sponsorship, your business will receive:
Prominent logo or name on digital and print Paws in the Park marketing, including flyers, press releases, event webpage, email communications and onsite signage.
Billing, when applicable, as “AWLA’s Paws in the Park venue and park sponsored by <your business>.”
Social media post highlighting your business and its support of AWLA and Paws in the Park.
Speaking role on stage during the Paws in the Park entertainment program.
Opportunity to provide a promotional item to be included in the Paws in the Park swag bag.
Opportunity to host a Paws in the Park Party Tent.
Family Fun Tent - $10,000
A prominent and popular entertainment spot at Paws in the Park, the Family Fun Tent give your company an opportunity to connect with lots of animal-loving families as they create crafts, make dog/cat toys and work on other projects for our shelter animals and their own pets.
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As part of this sponsorship, your business will receive:
Prominent logo or mention on digital and print Paws in the Park marketing, including flyers, press releases, event webpage, email communications and onsite signage.
Billing, when applicable, as “AWLA’s Paws in the Park Family Fun Tent sponsored by <your business>.”
Social media post highlighting your business and its support of the AWLA and Paws in the Park.
Verbal recognition from the stage at Paws in the Park.
Opportunity to provide a promotional item to be included in the Paws in the Park swag bag.
Opportunity to create and lead a branded or on-brand craft or project in the Family Fun Tent.
Opportunity to host a Paws in the Park Party Tent.
Rescue Row - $10,000
Rescue Row provides AWLA and your company an opportunity to bring together local rescue organizations to promote the adoption of our area’s neediest and most adorable adoptable animals. This area of Paws in the Park is popular with those looking to adopt and alumni of the rescue organizations.
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As part of your sponsorship, your business will receive:
Prominent logo or mention on digital and print Paws in the Park marketing, including flyers, press releases, event webpage, email communications and onsite signage.
Billing, when applicable, as “AWLA’s Paws in the Park Rescue Row sponsored by <your business>.”
Social media post highlighting your business and its support of the AWLA and Paws in the Park.
Verbal recognition from the stage at Paws in the Park.
Opportunity to provide a promotional item to be included in the Paws in the Park swag bag.
Opportunity to name an adoptable pet featured at Paws in the Park.
Opportunity to host a Paws in the Park Party Tent.
Main Stage - $7,500
By funding the heart of our event — the main stage where all the magic happens — all eyes will be on your business! Your generous support will ensure seamless sound and presentation for speakers, performers, and key event moments.
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As part of this sponsorship, your business will receive:
Prominent logo or name on digital and print Paws in the Park marketing, including flyers, press releases, event webpage, email communications and onsite signage.
Billing, when applicable, as “AWLA’s Paws in the Park Main Stage sponsored by <your business>.”
Social media post highlighting your business and its support of AWLA and Paws in the Park.
Verbal recognition from the stage at Paws in the Park.
Opportunity to provide a promotional item to be included in the Paws in the Park swag bag.
Opportunity to introduce an act during the entertainment portion of the program.
Opportunity to host a Paws in the Park Party Tent.
Costume Contest - $5,000
The pet and human costume contest is arguably one of the most fun — and funniest — highlights of Paws in the Park! Three costume categories encourage lots of participation and creativity. As the sponsor, you have the chance to run the show, help choose winners, and award prizes.
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As part of this sponsorship, your business will receive:
Prominent logo or name on digital and print Paws in the Park marketing, including flyers, press releases, event webpage, email communications and onsite signage.
Billing, when applicable, as “AWLA’s Paws in the Park Costume Contest sponsored by <your business>.”
Social media post highlighting your business and its support of AWLA and Paws in the Park.
Verbal recognition from the stage at Paws in the Park.
Opportunity to provide a promotional item to be included in the Paws in the Park swag bag.
Opportunity to emcee the costume contest.
Opportunity to contribute prizes for the costume contest winners.
Opportunity to host a Paws in the Park Party Tent.
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Logo or name on most digital and print Paws in the Park marketing, including flyers, press releases, event webpage, email communications and event signage.
Opportunity to provide a promotional item to be included in the Paws in the Park swag bag.
Opportunity to host a Paws in the Park Party Tent.
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Name on most digital and print Paws in the Park marketing, including press releases, event webpage and onsite signage.
Opportunity to provide a promotional item to be included in the Paws in the Park swag bag.
Opportunity to setup vendor space.
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Name on event webpage.
Opportunity to provide a promotional item to be included in the Paws in the Park swag bag.
Opportunity to setup vendor space.
Enhance your sponsorship and add to your company’s visibility with an add-on sponsorship opportunity such as water stations, fencing, fire hydrant spots, etc. Add-on opportunities start at $500.
For more information or to secure your Paws in the Park sponsorship, contact Megan Hess at paws@AlexandriaAnimals.org or 703-746-5662.